Inevitably, in a time of unemployment, there is a period one goes through that feels like a bit like that Chumbawamba song, “Tubthumping” aka, “I Get Knocked Down, But I Get Up Again”.

This period of time has many phases – you can feel like you’re the star of a Western and are getting shot at (but getting back up) for protecting the town you love from evil men wearing black, other times it feels like you’re taking a gym class full of nothing but squats and pretty soon your quads are going to turn into wobbly logs, and then other times (the bad times) it can feel like you’re in highschool and you’re catching something called “Mono” which basically means you’re bound to the bed and will have to catch up on homework later.

If you are on this rollercoaster, one of the best things you can do is get off, unharness yourself and head to the Museum of Failure: a place of kindred spirits, a place of people and things who tried and maybe didn’t succeed, but I’m sure had to get back up.

Some examples include:

• A Kellogg’s cereal made with Orange Juice (I can imagine the idea was, “no one has time for breakfast, everyone is turning to breakfast sandwiches – how do we make cereal as necessary as a breakfast sandwich?”)
• Colgate’s attempt at making frozen food (“You know what would be really great, if we made food that would make it easy for people to brush their teeth, why don’t we try some lasagna”)
• Blockbuster Video (RIP summer days at the video store)
• The Mini Disc, The Laser Disc
• A list of Donald Trump’s failed businesses
• Bic for Her, pink pens for the lady in your life

Located in Sweden and Los Angeles, the Museum is sure to bring a smile to your face, and make you realize that if some of these terrible ideas can succeed, for even a bit – so can you.

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